Biography

Lucy March (she/her) is a doctoral student in the Media and Communication program. Her research is concerned with digital transcultural flows of popular music, and characteristics of music genres that have primarily emerged online (also known as “Internet music”). In particular, she is interested in how online platforms shape identity, representation, and audience interaction within these musical subcultures. Ongoing research projects include an examination of techno-Orientalism and other forms of gendered and racialized representations in the online electronic music subgenre vaporwave, and audience receptions of cross-cultural collaborations involving the Japanese virtual idol Hatsune Miku. Lucy also has expertise in East Asian popular culture and music, having studied Mandarin Chinese in Beijing and Taiwan. Previously, she worked as an administrator at the Weatherhead East Asian Institute at Columbia University and at the University of Florida, where she earned her MA in Mass Communication.